MY POINTS
THE BRAND
Decléor, from the L'oreal Group, was founded in 1974, long before the essential oil craze began.
Decléor was born out of passion for the care of beauty under the name "Cléor", a descendant of Egyptian mythology that means "golden key", and which symbolically opens what Solange Dessimouli, founder of Decléor, baptizes as "the temple of beauty ".
Decléor, expert in cosmetic Aromatherapy, was born more than 40 years ago with the motto "Be yourself and not seem". A holistic approach to beauty anchored in naturalness. DECLÉOR, professional brand that alía
science and nature for the well-being of the skin, body and mind, provides a daily beauty ritual, the result of a rigorous selection of natural ingredients, a precise dosage and a unique blend of essential oils and plant extracts, to obtain natural formulas 100% effective, with an optimum affinity for each skin need. Our vision of beauty is inseparable from our vision of the world, which is respectful of its balance and development.
Decléor is environmentally conscious and uses cases, bags and graphic material from responsibly managed forests. In addition, 2008 works in collaboration with ASMADA, an association whose objective is to help develop rural communities in Madagascar and protect local resources in order to guarantee a harmonious future for generations to come.
In the year 2014 Decléor becomes part of the brand portfolio of L`Oréal, a world leader in the cosmetics industry.
¿Our creed? Create ultra-powerful and concentrated formulas, using the best of natural active ingredients, to combat the damage of urban life on the skin (you know ... lack of sleep, pollution, stress and unbalanced diet).
WHAT IS AROMATHERAPY?
Science that reestablishes the balance and harmony of the body and mind for
benefit of our health and beauty, through the use of essential oils
WHAT IS AN ESSENTIAL OIL?
It is the volatile fraction of an aromatic plant. To obtain them you need
Large quantities of raw material: Ex: 1litro rose essential oil: 4
tons of roses.
It is a unique and irreproducible ingredient, superconcentrated in molecules
aromatic with therapeutic properties and has 4 characteristics:
They can not be mixed with water.
Lipophilic = affinity for lipids also cutaneous, which favors
that penetrate deeply and quickly into the skin.
Stable
Volatile
WHAT IS A VEGETABLE OIL?
Essential oils are obtained from seeds or fruit pulp
oleaginous (olive, avocado) We use the best extracted vegetable oils
through 1ª cold press.
They are not volatile and are needed as conductive substances of oils
essential and are a source of nutrients.